Over the past year or so, right after the release of WordPress 5.0, there has been a never-ending debate about the future prospect of Gutenberg and how it holds up against the common conventional page builder of WordPress. One and half years later, the debate is still going on. As more people are upgrading to WordPress 5.0, they are asking questions regarding whether Gutenberg can bring a revolutionary change in the world of page building. Can it be the ideal replacement for traditional drag-and-drop builders like Elementor, Divi, and Beaver Builder?
Since its launch in June 2017, Matt Mullenweg has introduced Gutenberg Page Builder to be the ultimate and default block editor for WordPress. And since then, for its users, the experience of using it got a mixed responses with the perfect balance of liking and disliking it all over the world.
When it first started, Gutenberg had a number of issues like unresponsive blocks, slow functionalities with limited features, etc. But considering the latest version of WordPress 5.4, Gutenberg, seems like a powerful tool with a fast responsive block editing mechanism at the moment.

But now the real question is does it still have any chance against the free version of other premium page builder plugins or is there any major difference between the two that sets them apart? Well, such comparative queries are inevitable now and forever.
So here in this post, we have tried to shed some light on some of the basic differences between the Gutenberg page builder and the WordPress page builders. So, if you ever get confused in understanding the suitability between the two, then you can make the right call of picking the more fitting one for you.
WordPress Vs Gutenberg Page Builders: The Principal Differences
Maybe right now some of you are already using both Gutenberg and WordPress page builders on your website without even knowing their real differences. Hence you are probably unaware of the real purposes of using these magic tools that help in organizing your website so well. So people in that category will definitely find the below comparison of differences interesting.
Here, we have compared each of the tools in terms of its basic advantages, drawbacks, recommendations, and more. So let’s get started.
Comparing The Major Offerings of Gutenberg Vs WordPress Page Builders

Let’s analyze the tools based on the following criteria such as its:
Blocks & Widgets
Simple content editing blocks are what Gutenberg mostly consists of and that is why most people complain about its lack in the variant in the features of its blocks and functionalities. For many Gutenberg’s default blocks may just be enough to compose their day to day content elements but for more critical or detailed design this might just not be enough. But with the latest updates, the column blocks as now become more flexible but don’t cover up the lackings in its block design option.

On the other hand, WordPress page builder comes with a wide range of blocks, widgets, add-ons and more. This gives the user the freedom to build their desired page close to their imagination. It also enables its users to use other advanced elements such as sliders, carousels, side-by-side comparisons, tables, Call-to-Action buttons, etc.
Editing options
When it comes to editing your page content, Gutenberg mainly works as a backend block-based editor for its user. Despite trying to enable its front-end editing option, it still fails to provide its user with a view of how the page will look exactly in the frontend.
Even though it gives a fair idea about its view in the frontend when you hide its menu and other setting option from the editor panel in the backend. But that is still not the actual illustration of the webpage or post you are editing. Though once you preview it, you can get the right idea of how the content is going to look after the page is posted or published.

Whereas WordPress page builders like Elementor have live editing functionality and drag-and-drop page-building features. It means you will be able to view all changes made on the page in real-time and move around widgets and other editable functions.
Any adjustment done would appear to change live in front of your eyes without needing to leave that page or save it. This makes the editing really easy as you can make any corrections needed in the position or content customization the right way.
Theme, Extensions & Compatibility

You cannot just simply change or adjust the WordPress theme or add extensions to enhance its usability while using Gutenberg. It mostly stays the same and idle all throughout your user experience.
Even though while working with Gutenberg, the style of the theme remains the same but there is a limited amount of CSS and custom CSS that can be added for the blocks in it. This can get quite boring sometimes for many users as there are not many options for them to change or play with.
But this is not the case in the case of using a Page Builder. You are free to use a number of popular addons or extensions on its default themes in order to boost the performance and usability of your page building.
More essentially most of them are completely compatible and it doesn’t compromise with its original performance. Moreover, you can even make notable changes and updates in the style and settings of its theme. So in case of wanting to create any custom page layout, its extensive capabilities become quite useful for the user.
Page Formatting and Content Design
The limited page formatting option was always a drawback for Gutenberg right from the time of its launch. It doesn’t allow to add custom width of the blocks whereas adding a percentage of the column width is possible. Moreover designing option is not that innovative either. Getting away from its conventional structure or color to another requires quite a bit of work in it.

But in this regard to the formation and design of content, WordPress Page Builders were always a step ahead compared to Gutenberg. It is surprisingly easy, faster and hassle-free to format page or design them on it.
Its user-friendly interface enables its user to make any sort of on-page adjustment like scaling, color, font, custom positioning, element transformation, padding simpler than ever. Though it is also true that it might lag a bit if the page you are designing is heavy.
Responsiveness & Performance
Nowadays with the rise in modern technology, most plugins are made with a responsive design. It tests it on all sorts of platforms to ensure its performance benchmark in all platforms. So Gutenberg, in this case, is no different. It has tested its performance and responsiveness over various devices and adjusted the design setting based on that.
Due to being a lightweight tool, Gutenberg didn’t show any sort of slowness or performance lag so far. But since more people are using mobile devices to access websites hence there, it became a challenge to maintain similar responsiveness. And since the current design is very simple and basic, therefore, it lacks responsive design options in some parts.

Whereas page builder also requires a similar setup arrangement to maintain responsiveness and performance. But for the most part, its responsiveness depends on its page size and content. A Performance comparison test between Gutenberg and WordPress Page Builder was conducted for a WooCommerce Store.
The WooCommerce plugin was enabled and the shop was set up with the same products on all the sites. Even though the request on the WooCommerce site was similar between the two but the page loading time was faster for Gutenberg compare to all the page builders. And this could very well vary on different plugins like a multi-vendor marketplace on top of this single-vendor WooCommerce site.
Key Findings and Observations

After analyzing the comparison above it is safe to say that the most important difference between the two tools is that of how you look at it. Gutenberg is simply made its presence felt by introducing itself as a blog post and page content editor.
And it is easy to use for any WordPress users even if they don’t have any prior knowledge of using it. This would very well work in its favor in the long run as most people out there, are looking for a webpage building platform that is uncomplicated and user-friendly.
And on the other hand WordPress, page builders are built for the users that want to build pages with greater vision and versatility. It is for those sets of users that want to add a number of extensive features and in-page functionalities in the form of addons. Not to mention its vast number of widgets and blocks that boost its usability and gives enough design choice to choose from.
So Which One Should you Pick & Why?

Now from the above details of both Gutenberg and WordPress Page Builders, it is quite evident that both of these tools can be put in a number of good yet different use. So it becomes essential for its users to understand which one would help them in what purpose better while using it on their website. So let’s find out where will it be ideal for its user to pick or use one of these tools.
| Gutenberg will be suitable if: | Page Builders will be suitable if: |
| You are looking to have basic content prepared with tables, buttons, separate block etc. | You need complete control over your content’s design, styles, padding, spacing etc. |
| Your page building is limited with single layout column as the multiple layout columns are still unreliable and requires improvements. | The page you are building requires pre-built widgets or addons to extend added functionalities |
| Perfect alignment of your content is not an issue and you can use its basic alignment option. | You require to completely customize or create page designs that is different from your page builder’s default theme or style. |
| You are not too much in to the detailed styling of your content and want to use simple blocks that does the job for you just fine. | Your page building requirement is to have layouts of column that are flexible yet more essentially reliable. |
| Fast loading page is what you are looking for with no extra request of Javascript, CSS or Font. | Visually appealing pages are what you look to have including an easy drag & drop feature to build any type of webpage. |
Based on the comparison in the above table and your mode of working style, you may easily determine which one would be more suitable for your website.
The Battle Continues or It Ends Right here?
Well, looking at the current prospect and re-establishment of each of these fascinating tools, the debate will probably just go on for a while. Right now the opinion may differ from person to person in this regard based on their needs, but from where it really stands both the tools have scope for improvement.
And in all honesty, it can be said WordPress Page Builders like Elementor, Divi, Beaver builder is more design-friendly and flexible in terms of fulfilling the requirements of the user’s page building needs.

But this doesn’t necessarily mean Gutenberg stands with no chance to compete against the modern-day page builders for WordPress. In fact, when it comes to users with the mindset of wanting a lightweight block editing tool for their WordPress content layout, then Gutenberg becomes the automatic choice for all of them.
But it is also true that it doesn’t provide the kind of control that a page builder like Elementor does. Not to mention the extended add-ons like Happy Addons, Essential addons etc, that Elementor enables its user to use in order to enhance the page building experience. But having said all of that, if you ask me, then for day-to-day use, Gutenberg page builder just gets your job done with certainly having several options for refinement for the future.

![Black Friday and Cyber Monday are around the corner, and people are waiting for these festivals to grab the best product deals. That is why giving an attractive look to your website during this festive season is very necessary. But, creating a whole new landing page might be difficult in a short period of time. Don't worry. By using Happy Elementor Addons Black Friday and Cyber Monday Landing Page templates, you can easily develop a whole new landing page in a few minutes. In this today's blog, we are going to show how to boost your website design using HappyAddons templates during this festival season. Before that, we'll talk a bit about these two festivals and why they are important to online business communities. What are Black Friday and Cyber Monday? Black Friday is the immediate following of the famous Thanksgiving day. This is when people start shopping to celebrate the Christmas festival. Since the late 1980s, retail sales on this day have constantly been suppressing the past volumes. See the graph below. Source: Salecycle.com The first Monday following Thanksgiving day each year is called Cyber Monday. It was first introduced in 2005 by the USA National Retail Federation to encourage people to buy online. Though this festival originated in the USA, it is celebrated globally today. See the stats below. Source: Salecycle.com It indicates customers' buying behavior around this day is growing up over time. Many customers today keep a budget to buy products on these two days. So, why won’t you prepare a Cyber Monday landing page if you have an online store? Importance of Designing Landing Pages for Black Friday and Cyber Monday Festival Having a well-design website is one of the major checklists if you are running an online business. Most importantly, you have to make sure that your website remains up-to-date to boost your sales. That is why you need to redesign your website or make a new landing page during the Black Friday and Cyber Monday festivals. Because most online product & service-based businesses promote special deals during these two festivals. Here are some remarkable ways dedicated landing pages during these festivals can positively impact the performance of your online business. Boosts your product salesIncreases conversion rateOpportunity to collect potential email leadsGrabs users' attention toward your siteReduces bounce rateIncreases website visitors. Elementor Black Friday New Seasonal Kit is Already Here! Source: Elementor To make this Black Friday more enjoyable, Elementor has launched a New Seasonal Kit that includes landing pages, sections, pop-ups, and vector assets. All these design elements are made by the Elementor team so that one can easily use them on their website to ensure more sales and conversions. New Elementor Black Friday Seasonal Kit offers: 3 Landing pages6 Sections 6 Popups A collection of stickers & animations You can only get these ready-made Black Friday landing pages and sections if you have Installed Elementor Pro on your site. However, if you are looking for templates that are outside of the box, you can go with Happy Addons, the fastest Elementor Addons on the market. It's very easy to use, flexible and has tons of advanced features and widgets that can ease your website design journey. Also, you'll get several festival landing page templates & blocks. Moreover, you can use free Black Friday and Cyber Monday design blocks and templates to decorate your site. Most importantly, these templates and blocks are easy to customize and can be used for multiple purposes. Now let's see how you can use the Happy Addons templates to design your website according to the Black Friday theme. Pre-Requisites to Use HappyAddons Templates to Design Black Friday and Cyber Monday Landing Pages You must have the following plugins installed on your site to get access to the HappyAddons Template library. Make sure you’ve installed and activated the Happy Addons Free & Premium version of your website. Elementor (Free)Happy Addons (Free)Happy Addons Pro If you are new to Elementor, check this Step By Step Guide For Beginners. If you want to explore the readymade templates of HappyAddons before installing these plugins, you may visit by clicking on the button below. Check out Happy Addons Templates How to Design Black Friday Landing Page on Your Website Once you have the plugins (mentioned above) installed, your website is ready to follow the tutorial guide explained in this section. Get ready now! Step 1: Open a New Page with Elementor Create a new page or open the existing page with Elementor. Next, you have to select the Elementor Canvas option.Unless you select Elementor Canvas, you may watch the header, footer, and unnecessary other texts on the page. These might be irritating to you.Once you open the page with Elementor Canvas, your page will be completely clean. Watch the video below on how to do it. Step 02: Go to HappyAddons Library Click on the HappyAddons Library Icon. It will open up a modal popup. Here you'll find numerous stunning premade Blocks and Pages created by the Happy Addons team. Kindly explore them to create a list of your favorite items. Step 03: Import a HappyAddons Black Friday Template Go to the Page tab on the modal popup.Select Black Friday from the left-side filter option.You will several good-looking templates on your screen.Take your cursor on the one you like and hit on the INSERT button. Wait for a while to finish the installation process. You will get the template on your screen with editable sections and options. Step 04: Set the Black Friday Campaign Deadline A deadline creates a sense of urgency in customers' minds. So, better if you add a deadline section on the page to show your Black Friday deals. The good thing is that if you select the template as we did, you will automatically get a deadline or countdown option. You have to customize it as you want. Step 05: Show Image Carousel Slider on Your Black Friday Landing Page Using the Image Carousel, you can slide show demonstrating discounts on your product categories. Drag and drop the Image Carousel widget on any landing page section. Next, from the Elementor panel, you can add photos and text to the widget. Do it accordingly. Thus, you can add more sections and options on the landing page. Hope you can do it yourself. Step 06: Make the Black Friday Landing Page Mobile Responsive Making a web page mobile responsive with Elementor is super easy. You'll get the mobile responsive option on the Elementor footer section. Clicking on it will open up the option to view your landing page on different device screens. We have explained the process in the video below. Note: Don't delete any widget or section while customizing your landing page for any particular device. Because if you delete a widget or section on any device screen, it will also be applied on other devices. However, you may change their position or alignment or hide them. It won't make any impact on other devices. Step 07: Final Preview of Our Landing Page Here is the final interface of our Elementor Black Friday landing page that we've designed using the Happy Addons' ready-made Template. Get Happy Addons to Add a Black Friday Theme Landing Page on Your Website How to Design Cyber Monday Landing Page on Your Website You will require the same prerequisites (Elementor and HappyAddons Plugins) to design the Cyber Monday landing page on your website. Hope you have them ready on your website. Now, let's get into the tutorial part. Step 01: Import a Cyber Monday Readymade Landing Page Template Go to the HappyAddons Template library.Choose the Cyber Monday template you like.Click on the INSERT button. Wait for a while to finish the installation process. You'll get a page design like the following image below. Step 02: Edit Different Sections of the Page In the first tutorial, you saw the deadline/countdown option was already embedded in the template. But this template doesn't have it. So, you can bring it to your page? Very simple. Create a new section by clicking on the plus icon.Type Countdown on the Elementor search bar.Drag and drop the widget on the section. Customize the Countdown section from the Content and Style tabs of the Elementor panel. Using the Heading widget, we have added the FLASH DEALS text next to the countdown to make it more meaningful. Thus, you can use other exciting widgets on the template to make your landing page super gorgeous. Step 03: Promote Products on the Landing Page Promotional landing pages usually include a section to showcase some hot-selling products to generate instant sales. Using the Image and Button widgets, we have created this section under the FLASH DEALS.You may customize it more as you wish. Step 04: Make it Mobile Responsive We already showed you the process in the first tutorial on making a mobile web landing page responsive. Hope you can do it here as well, following the same guideline. Click on the Responsive Mode icon and do the rest yourself. Bonus: Black Friday and Cyber Monday Landing Page Design Key Considerations Whenever you design a landing page, you need to consider why you need to design this page and what elements they should keep on the page. Because if you are not adding all the necessary features to your page, it will not serve its purpose. This is why you need to focus on a few things before designing your Black Friday landing page. Here are some points you must consider in designing Black Friday and Cyber Monday landing pages. Add Black Friday textSet deals deadlineShow your best-discounted productsAdd coupon code Focus on responsive page designMake your page visually appealingImprove your page user experience or page structureSet a proper website navigation FAQ on Black Friday and Cyber Monday Landing Page Design Now, we'll answer some common questions on Black Friday and Cyber Monday Landing page designs commonly found online. How much does it cost to design a landing page?The cost of designing a landing page varies depending on the complexity of the design, the level of customization required, and whom to hire for the page. A simple landing page can be designed for as little as $25, while a more complex design with multiple customizations can cost upwards of $2,00.However, if you have Elementor and HappyAddons installed, you can design unlimited landing pages at a minimal cost. But like any other tool, you must have a kind of enterprise on them. As they are drag-and-drop builders and their numerous tutorials and documentation are available, they won't take you more than a month to be used to. Check out some wonderful YouTube tutorials on these two plugins. Hope you will enjoy them.How many hours does it take to design a landing page?It mainly depends on the level of design complexity and your web design skill. However, both in Elementor and HappyAddons, you will get countless readymade templates and block sections. You can design a beautiful landing page in 3-5 hours by making a proper combination of them.Can I design Black Friday and Cyber Monday Landing pages with Elementor and HappyAddons free versions?Surely, you can design Black Friday and Cyber Monday Landing pages with Elementor and HappyAddons free versions. But only with the pro versions, you can't add too many exciting features to your pages. For example, free versions will give you access to only a limited number of readymade templates.If you are just a beginner-level designer, free versions are enough. But if you are a professional designer or have a web designing agency, pro versions are a must. Are You Ready To Design Your Black Friday and Cyber Monday Landing Page? Customers look forward to this kind of occasion to buy their favorite products at a minimum price. Naturally, they are drawn to websites that look good and give a festive vibe. That is why adding a Black Friday and Cyber Monday landing page during the festival season will give you an extra edge over the competitors. The above guide shows how to design your Elementor Black Friday Landing page using the Happy Addons' Black Friday Templates and how it can help boost your holiday sales. So if you have any queries regarding this blog, you can comment on us in the below box. If you like this post, then share it on your social channel. Don't forget to subscribe to our newsletter. Also, follow our Facebook and Twitter channels for regular updates. Subscribe to our newsletter Get latest news & updates on Elementor [yikes-mailchimp form="1"] ":36560} /--](https://happyaddons.com/wp-content/uploads/2021/11/How-to-Design-Black-Friday-and-Cyber-Monday-Landing-Page-300x188.png)

One Response